by Keith Keller | Jul 4, 2015 | MP3s, Twitter Podcasts
BUILD YOUR STRONG ONLINE FOUNDATIONS FIRST Before You Start Your Twitter Marketing!! (1) Your Website (This is “Home Base”) (2) Your Blog (A Place To Tell Your Story) (3) Your Free “Teaser” (Builds Trust & Momentum) There’s really is no point being on Twitter if you don’t have a good foundation, let me explain why… Your website is what I call your home base – You own it. It may take years to build and refine but like a house, once it’s built, you can live there forever. If you’ve got all of your content on a particular or on various social media platforms, consider this: What happens if the site shuts down for some reason? More realistically, what happens if the admins or owners of that particular site decide your content isn’t fit for public consumption? Remember, they don’t really need a reason to make this move. Make the time and spend the money to get yourself a website that Google recognizes and you own. There’s another key element here too - what I call Google juice. There’s no point in having a website if Google can’t see it. After all, most people just Google their way through life. it’s the top search engine and not having a presence on it is likely to hurt your business dearly. So, once you’ve got your website, what next? Get yourself a blog (running with the house analogy, this is your ‘spare room’). A blog is where you can communicate with your audience and share stories via short stories, articles, podcasts, videos… whatever you...
by Keith Keller | Jul 2, 2015 | MP3s, Twitter Podcasts
GETTING STARTED ON TWITTER A while back now, I developed a series of podcasts with Annemarie Cross all based around “CRACKING” the Twitter code. Part 1 is all about this idea: Do you need to promote yourself and your products? Well Twitter may just be your missing link in your current marketing mix. First up, there are so many social media and blogging platforms out there. Facebook, Instagram, LinkedIn, YouTube, Google+… who can keep count? Whether you choose to use Twitter or not is completely up to you but please don’t just discount this fantastic platform because ‘you don’t get it.’ What I’ve learnt through the people I’ve mentored though, is that once they start to understand the ins and outs and how Twitter can really benefit them, they see it as a real asset to their business. Ever had a light bulb moment where things just make sense? I’ve witnessed thousands of them when it comes to my clients and Twitter. So, you might be asking: why should I bother with Twitter? “Twitter Is The Buzz Builder” It’s not Facebook, Google+ or any other platform: people check Twitter for news. In many instances, you’ll see news breaking on Twitter before the news… we’re talking from anywhere between a 10 second to 30 time frame. Of course, this means you need to tailor your messages accordingly. I’ve heard many people adopt a ‘one-stop shop’ strategy to all of their social media platforms. In my experience, this doesn’t work. Twitter is not Facebook… people aren’t interested in seeing you eat an ice cream on the beach or your endless...
by Keith Keller | Jan 15, 2015 | MP3s
Keith Keller is equally comfortable on both sides of the microphone and, being passionate about helping coaches succeed with their businesses, is therefore the perfect addition to the team at “The Coaches Connection Academy”. Keith is now the Global Ambassador for Coaches Connection Academy and he affectionately calls it “The Missing Link For Coaches”. www.TheMissingLinkForCoaches.com How To Listen To The Podcasts iTunes Stitcher Sound Cloud “The Coaches Connection Academy” The Missing Link For Coaches www.TheMissingLinkForCoaches.com RECENT GUESTS ON THE GLOBAL SPOTLIGHT SHANTALA SURYA (PHILADELPHIA) “Believe In Yourself & Ignore The Naysayers” http://t.co/6INuzTiqvM (( MP3 )) #CoachesConnection @TheAmbitiousPod cc @GoddessShantala — Keith Keller (@KeithKeller) January 22, 2015 NATASCHA SAUNDERS (WASHINGTON) Do You Have “Passion & Purpose” For What You Do? http://t.co/aVCKf2QOxd (( Fantastic Interview )) @TaschaSaunders #CoachesConnection — Keith Keller (@KeithKeller) February 5, 2015 MARY HENDERSON (Melbourne) Sensational Interview With Mary Henderson http://t.co/xrQO1fCIUA @Mysticpreneur #CoachesConnection #MagicMelbournians (( MP3 )) — Keith Keller (@KeithKeller) January 29, 2015 SARAH KANE (PHILADELPHIA) Great Interview With Sarah Kane http://t.co/ppgpECTeHp @SarahKaneMusic #Singing #Coaching #Philadelphia #CoachesConnection ((MP3)) — Keith Keller (@KeithKeller) January 29, 2015 KATYAN ROACH (TRINIDAD) THE GLOBAL SPOTLIGHT!! Interview With Katyan Roach https://t.co/PAKhhlJZI1 @KatyanRoach #CoachesConnection #SocialMedia #Coaching — Keith Keller (@KeithKeller) February 3, 2015 HELEN MACDONALD (MELBOURNE) Magic Melbournians & Awesome Aussies http://t.co/GGSWrmcGXJ @OptimismZone Interview With Helen Macdonald (Part 1) #CoachesConnection — Keith Keller (@KeithKeller) February 4, 2015 KAZ ASTON (LONDON) “Monarchy & Music - Royalty & Rockstars” An Interview With Kaz Aston http://t.co/6giF36weYA @KazAston #CoachesConnection #BrilliantBrits — Keith Keller (@KeithKeller) February 6, 2015 LESLIE MCLELLAND (LAKE ARROWHEAD - CALIFORNIA) “SOCIAL MEDIA 4 TOURISM” http://t.co/tm1ZaL6nb8 @LeslieMcLellan #Tourism...
by Keith Keller | Feb 11, 2013 | MP3s, Twitter Podcasts
Twitter 4 Music (Joshua Adams Interview - Part 1) Twitter 4 Music - Joshua Adams Interview (Part 1) bit.ly/JoshuaPart1 @joshuaadamsrock #LasVegas @melbadelphia #Philly (MP3) — Keith Keller(@KeithKeller) February 21, 2013 http://bit.ly/Melbadelphia (Thursdays @ 8pm Eastern) More “TWITTER 4 MUSIC” interviews here http://bit.ly/Twitter4Music Here are the main sites we talked about in Part 1 www.Kred.com Kred measures influence in communities connected by interests and affiliations. www.Klout.com Discover your influence and compare with others you may know More MP3s soon (Still to come…) www.TweetReach.com Twitter Reach Metrics Statistics & analysis for marketing and PR professionals. www.TweepsMap.com Find where your Twitter followers located on a map. Map them by Country, State or city. Share your reports with friends www.SocialBro.com SocialBro - Tool to manage and analyze your Twitter Community www.BufferApp.com Buffer makes it super easy to share any page you’re reading. Keep your Buffer topped up & we automatically share them through the day BUFFER: A smarter way to tweet that saves you time (MP3) “BUFFER” A smarter way to tweet that saves you time (MP3) su.pr/6J0cez@leowid @bufferapp #Twitter #Tips — Keith Keller(@KeithKeller) February 22, 2013...
