by Keith Keller | Sep 21, 2021 | GUEST BLOG POSTS: Social Media & SEO
MULTISTREAMING MADE SUPER SIMPLE Guest Blog Post By Dr. Prash Shanbhag We set out to test multistreaming software and evaluated each based on the number of platforms they streamed to simultaneously, functionality, user-friendliness, and value for money. Here are the results of the best multistreaming software challenge 2021. (1) StreamYard StreamYard is the OVERALL WINNER in our test. It scores high on user-friendliness, value for money, and the number of locations you can stream simultaneously. The good thing about StreamYard is you don’t need to download any software. It runs within your browser. What this means is, your software is always up-to-date. With StreamYard you can stream your live videos directly to “The Big Five Facebook, YouTube, LinkedIn, Twitter, and Twitch. You can also add your stream to any platform that allows custom RTMP outputs. In all, you can livestream to up to 8 locations at a time. Do you REALLY need 8 simultaneous locations? Once you have covered the Big Five, you have accessed over 85% of your audience. That’s where most of our fans are going to be anyway. Unless you are a multi-million dollar brand that has an audience on every platform. Even then, you’ll find that over 80% of your audience exists in 3-4 main platforms. StreamYard isn’t done yet, It has a few more tricks up its sleeve. It takes engagement to the next level by pulling up viewer comments onto the live screen with a single click. This shows which viewer you are responding to, thus making them feel acknowledged. And that’s not all. You can even ...
by Keith Keller | Sep 3, 2021 | GUEST BLOG POSTS: Social Media & SEO
LIVESTREAMING 101: HOW TO GET THE PARTY STARTED Guest Blog Post By Dr. Prash Shanbhag Livestreaming is definitely a trend now ever since the internet has become more and more interactive. As a result, businesses are continuously devising ways to take their content to the next level. Livestreaming is a fantastic way to do this, and also connect with your fanbase at the same time. Just Imagine!! (1) Your favorite celebrity is broadcasting live, from the red carpet at an awards function. (2) You get to watch it, as it happens, and take part in your celebrity’s special day. Musicians, comedians, charities, gamers, and influencers all have been taking advantage of this trend. The best part about Livestreaming is that it can be done from anywhere in the world. This is an article for those new to livestreaming about the basics required to get you started. Taking Your First Steps 1) Understand what you want to achieve and choose the right platform 2) Create awareness and buzz around your streams on social media 3) Think of creative content that helps you interact with your fans and followers 4) Broadcast your livestreams 5) Repurpose your stream content into different formats Livestreaming Equipment What do you really need to start streaming live? A smartphone is all that is required for beginners to start livestreaming. However, if you want to take things up a notch, there is some additional equipment that you’ll need. Choosing The Right Webcam There is now a great selection of webcams available to suit all budgets, the...
by Keith Keller | Feb 25, 2020 | GUEST BLOG POSTS: Social Media & SEO
Inspired by an original article from Marc Jarrett We’ve all been there. You’re at a networking event and meet someone with whom you have nothing in common. But it’s already too late. They have started giving you their “spiel”, wasting both your time and theirs. I make a living out of introducing Business to others and as such, I am a voracious networker. It’s the backbone of what I do best – facilitating introductions. Powerful Women Are My Sweet Spot!! Earlier this year, I was invited to take part in a new form of networking powered by WhatsApp Groups, otherwise known as ‘pods’. After paying a small amount of money to the guy that invited me, I was given two links to, one for LinkedIn posts which I was to post daily, the other for general chat. By liking and sharing each other’s content, the power of the crowd saw to it that we all enjoyed significantly more views than we would have done by operating autonomously. All went well for a while. In fact, it was really fun! I was getting to ‘meet’ new and interesting people and absolutely enjoyed engaging with them. Working from home can be a solitary existence, so an outlet for banter and general chat was a welcome addition to my life. ….. but then the problems started to set in. The gatekeeper tightened his rules, and I was told to post even more. After having been self-employed for as long as I can remember, I’m not very good at being told what to do. So I left. Not long...
