by Keith Keller | Aug 31, 2017 | GUEST BLOG POSTS: Social Media & SEO, Twitter Podcasts
ENHANCING YOUR SXSW EXPERIENCE Guest Blog Post By Alex Villalba Over the past few years, social media has evolved from a mindless escape from reality to an extremely effective marketing, networking and connecting tool for businesses, individuals and explorers alike. In fact, a large part of the success of my lifestyle blog, seemefeedmereadme, can be attributed to social media in general and Twitter in particular. Twitters various marketing, publicizing and exploring tools have provided my blog with a powerful platform from which I can share my ideas with a global, targeted audience. I got prime opportunity to see the awesome power of Twitter in action at SXSW. During this fast paced, music, film and interactive expo, there’s one thing you need to keep in mind: “Twitter Is Everything At SXSW” From getting updates to communicating with the masses, there’s a plethora of ways Twitter can help you get through SXSW. So if you’re looking for ways to get the most out of SXSW here are some great tips on how to use twitter to enhance your experience. Gain Followers & Connect With People When it comes to gaining exposure and getting ahead, it’s all about who you know - and this is especially true in “The Twitterverse”. Since SXSW is a global showcase that interests millions of people from all around, you can take advantage of the fact that you’re one of the lucky people that gets to go and broadcast it to the world through Twitter!! During this one week in spring SXSW is trending like crazy. Every day hundreds of...
by Keith Keller | May 24, 2016 | GUEST BLOG POSTS: Social Media & SEO
FREE GIVEAWAYS MAKE GOOD SENSE Guest blog post by Gennavieve Lyons Many people and businesses all over the world, myself included, have discovered the ways social media can contribute to success and growth in all areas of their companies, with one of those options being free content. From a business standpoint, “free” can be a daunting word; after all the goal of every business is to make money. However when done correctly, it is easy to see the benefits that free samples and giveaways offer. If you are still new to the idea, here are several ways freebies strengthen your social media presence and overall results. (1) Increase Website Traffic One of the best benefits of social media for businesses is using it to increase your website traffic. Not only can social media help you direct people to your website, but the more social media shares you receive, the higher your search ranking will be. One of the primary benefits of offering something of value for free is that it increases that flow of traffic by attracting customers that otherwise might have passed right by the social media page and therefore never make it to your official website. (2) Generate Leads For Less Social media is an easy way to generate leads. There are two main ways of doing this with free content: ungated content (requires no email address) and gated content (requires an email for access). Sharing gated content is a fruitful way for any company to generate leads and build a database. Free giveaways are therefore used to generate buzz around...
