by Keith Keller | Nov 11, 2024 | GUEST BLOG POSTS: Social Media & SEO, Social Media Audios
DISCOVER HOW TO USE SUBSTACK TO PROMOTE YOUR NEW PODCAST. Here are just a few strategies for using Substack to promote your new podcast. (1) Leverage Substack’s Built-in Features Newsletter Integration Substack allows you to easily combine your podcast and newsletter, reaching subscribers through multiple channels. Each time you publish a new episode, Substack will automatically email your subscribers and notify followers via the Substack app. Community Engagement Take advantage of Substack’s community features to foster engagement with your listeners. You can ask questions, encourage discussions, and allow subscribers to interact with each other in the comments section. This is quite similar the communities you can build on Discord (etc) Multi-Media Content Substack supports various media formats, allowing you to create a rich content experience: Publish full podcast episodes Share written show notes or transcripts Include video clips or behind-the-scenes content Offer bonus audio content for subscribers (2) Optimize Your Substack Presence Branded Podcast Homepage Create an attractive, branded podcast homepage on Substack. Customize the layout, colors, and media headers to align with your podcast’s visual identity. Consistent Publishing Maintain a regular publishing schedule for both your podcast episodes and accompanying newsletter content. This helps build anticipation and keeps your audience engaged.Tiered Content Strategy Consider implementing a tiered content strategy: Offer free podcast episodes and basic show notes to all subscribers Provide premium content (e.g., extended interviews, bonus episodes) to paid subscribers (3) Expand Your Reach Cross-Promotion Utilize Substack’s recommendation system to connect with similar content creators. This can help you tap into new audiences and grow your subscriber base...
by Keith Keller | Sep 13, 2024 | GUEST BLOG POSTS: Social Media & SEO
Reviving the Spirit of Blab with Go Brunch (A Guest Blog Post By Stacy Braiuca) There’s something magical about the energy of a late-night community hangout. For those of us who were part of Blab back in 2015-2016, you’ll remember how the platform came alive after dark. Conversations went from casual to deep, collaboration flourished, and friendships were forged across time zones. Blab was more than just a platform, it was a place where people gathered to talk about everything from tech and business to life and culture.We often pulled all nighters without even realizing it. As Blab veterans many of us have been searching for something that recaptures that sense of community. Now, I’m excited to share that GoBrunch is that platform, and it brings with it a space that feels like home, the all-night diner we call The Big Happy Biscuit. Go Brunch: New Platform - Familiar Vibe Go Brunch offers something special, blending ease of use with the freedom to create open, engaging rooms for learning, collaboration, or just hanging out. What’s especially unique about Go Brunch is its emphasis on interaction. Whether you’re leading a session or simply attending, everyone feels connected, just like in the good ol’ days of Blab. It’s the kind of platform where those spontaneous, unplanned conversations can happen.The ones that start off as simple check-ins and turn into hours-long discussions that leave you inspired, energized, and thinking differently. That spirit is alive again, and it’s housed in our new virtual spot. The Big Happy Biscuit: Our 24/7 Hangout Just like the iconic all-nighters we used to...
by Keith Keller | Sep 1, 2022 | GUEST BLOG POSTS: Social Media & SEO
Twitter Spaces are a fantastic way to grow your online community. They allow you to connect with other people who share your interests, and they provide a great opportunity for networking. In this blog post, we will discuss how to use Twitter Spaces to grow your online network and connect with more people. Look for Twitter Spaces that are relevant to you Twitter Spaces are audio-based chat rooms that can be joined by anyone on the Twitter app. They’re a great way to connect with like-minded people, learn new things, and grow your Twitter network. Here’s how to use them effectively: There are Spaces for all kinds of interests, from cooking to politics, from social media to fashion. If you can’t find one that’s specific enough for your interests, try searching for broader topics. For example, if you’re interested in photography, you could try searching for “technology” or “social media.” Once you’ve found a few relevant Spaces, start listening in on the conversations. You don’t need to participate right away; just get a feel for the discussion. When you’re ready to jump in, start with small comments or questions. Don’t try to hijack the conversation or sell anything If you contribute valuable insights and make connections with other Twitter users, you’ll quickly grow your Twitter network as well as being a trusted resource in your industry. Use Twitter Spaces to connect people who share similar interests Twitter Spaces are live audio conversations hosted on Twitter. They’re perfect for when you want to talk with a group but can’t meet up in person. To...
by Keith Keller | Dec 2, 2021 | Featured Posts, GUEST BLOG POSTS: Social Media & SEO, Twitter Podcasts
HOW TO CREATE YOUR OWN PODCAST SERIES USING TWITTER SPACES An Interview With Annemarie Cross www.AnnemarieCross.com How Do You Record Twitter Spaces? At the moment I am using a Rodecaster Pro and I love it. Rode is an Australian company so I love them even more. I also have one of their microphones as well. Rodecaster Pro I’m running that through to my computer and I’m recording Twitter Spaces via Audacity. I’m also recording via StreamYard to the various platforms that allow livestreaming. How Do You Edit Twitter Spaces? Now that the file is recorded in Audacity, we edit using Audacity. It’s a fantastic solution for PC users. I also know that Mac users can use Garage Band for a similar effect. There’s a number of different platforms you can use to edit, but I primarily use Audacity. You can download that as a free resource, and it’s got all of the functions that I need. It has some very simple features enabling the files to be edited quite easily. Where Do You Host Your Edited Twitter Spaces Files? Great question. I remember a mentor of mine when I first started my business. I was mindful about where you build your brand, your reputation, your assets, and I use and have always used Blubrry.com. They are a paid hosting service. Libsyn is another one that I have heard lots of great things about. There’s a lot of other sites that I know that others have spoken about as well. Just be mindful that, on some free sites, you don’t own the content being shared and if they suddenly disappeared, what happens to all that great content? Something to consider if you are doing your podcast for business purposes. How Do You Promote Your Podcasts? There is so much opportunity to your podcast before you push record. Think about the marketing strategy for beforehand, during, and after the show. Identify some key things that you want to do and get those working well. Then continue to expand so that you’ve got lots of different things working together. Do What You Can With What You Have If you try and do too many things at once you will end up getting overwhelmed. Just a couple of things done really well will make all the difference. You create incredible video campaigns, small snippets of video & the questions as graphics. You then share those out to your community and that’s what we can all do as well. “HOW TO CREATE YOUR OWN PODCAST SERIES USING TWITTER SPACES” https://t.co/ZmSAXxq51o Featuring @AnnemarieCoach#TwitterSpaces#SpacesHost #Podcasting #Success #VirtuallyUnlimitedAudio cc @Kyriakixt #NewYork pic.twitter.com/Qpfc1XhT0u — Keith Keller (@KeithKeller) December 9, 2021 When you...
by Keith Keller | Nov 19, 2021 | GUEST BLOG POSTS: Social Media & SEO
TOP 10 PODCAST HOSTING SITES FOR 2022 If you’re a podcaster then you have, no doubt, scoured the internet to search for the top podcast hosting. But which are the top podcast hosting sites out there? With so many sites, it’s frustrating trying to figure out which ones are the best podcast hosting sites. In this article, we have taken out all the headaches for you by ranking the top 10 podcast hosting sites. We evaluated them on parameters like: Price Dependability Customer Support Storage volume Monthly Uploads Monetization features User friendliness Marketing capability No. of integrations We tested over 31 podcast hosts to arrive at our winners. Without losing any more time, let’s head over to the Top 3 Podcast Hosting Sites on our list. Contents Top 10 Podcast Hosting Sites for 2022 Our Top 3 Podcast Hosting Sites 1. Buzzsprout 2. Captivate 3. Spreaker Other Top Podcast Hosting Sites 4. Transistor 5. PodBean 6. SimpleCast 7. Castos 9. Fusebox The Best Toolbox of Podcasting Software (Free-$19/Month). Podcast Hosting FAQs What is podcast hosting? What is the Best Podcast hosting for you? Other things you need with Podcast hosting Do you need podcast hosting? Is Free Podcast hosting a good idea? What are podcast hosting directories? Conclusion Our Top 3 Podcast Hosting Sites 1. Buzzsprout The Best Podcast Hosting Service for Beginners (Free – $24/month + $20 Amazon Gift Card). Buzzsprout ranks 1st on our list for many reasons. Buzzsprout was designed with podcast publishers in mind. And that has found favor with more than 100,000 users. They have been in the podcasting...
by Keith Keller | Nov 1, 2021 | GUEST BLOG POSTS: Social Media & SEO
“TWITTER SPACES 101” TO SCIENCE WITH LOVE Guest blog post by Jason O. Zackowski Twitter is used by a vast array of people from every walk of life. Among those on Twitter is a multitude of scientists, experts in their field, who know in amazing details the science behind some of the most profound things in our universe. Squids, Bees, Black Holes, Volcanoes and Dogs, you name it, there is an amazing someone, somewhere studying it. Twitter Spaces could become that audio place that, for free, you could listen and learn from these amazing people. Inclusive and Powerful, with a good host Our account, @bunsenbernerbmd jumped in on the ground floor of spaces and we are blown away at the power of this audio space. We have been inviting scientists each week to speak about their area of expertise and the engagement, respect and amazing questions the audience has for these experts has been truly heartwarming. In this time of science misinformation, it is remarkable to bring a human side to those who have devoted their life to a specific area of knowledge. Not only that, but Spaces is inclusive. Anyone with a Twitter account, which is free, can join these spaces and interact. Science Communication Takes a Leap Forward Our account uses our dogs, Bunsen and Beaker, to teach science everyday. We sneak in the science alongside cute pictures of the dogs, which has been shockingly effective. We have found that in Spaces, due to the interaction that people can have, science communication has become even easier. No longer does a scientist...
by Keith Keller | Oct 17, 2021 | GUEST BLOG POSTS: Social Media & SEO
WHY TWITTER SPACES REALLY COULD BE THE NEXT BIG THING Guest Blog Post By Dr. Prash Shanbhag So what are Twitter Spaces and why could they be the next big thing in marketing? Twitter Spaces are basically audio chats on the Twitter platform. Think of them as a conference call between people using Twitter. Another way to think about them is a live seminar using only sound. There are many similarities one can draw from it and that goes to show that it has been a long time coming. For instance, in April 2020 ClubHouse created a buzz by launching their “invitation only” Social Audio solution. Twitter has decided to take a shot at the trend as well so in this post we will a closer look at Twitter Spaces: What are Twitter Spaces? How to use Twitter Spaces? How to add speakers? How to end a session? How to join a session? How to share the session? What Are Twitter Spaces? Twitter Spaces is a new feature by Twitter that allows users to host, and participate in, live audio conversations. Presently, it is only available on Twitter’s mobile app. Both iOS and Android users can use Spaces. There’s no provision for web-users to access the feature. Twitter is working on creating a web version but there’s no official news on its release.. Why Use Twitter Spaces? This is a real-time communication medium enabling two-way conversation. … and you know the best part? There’s no limit on how long you can conduct a session. While tweets require you to express your thoughts within...
by Keith Keller | Sep 21, 2021 | GUEST BLOG POSTS: Social Media & SEO
MULTISTREAMING MADE SUPER SIMPLE Guest Blog Post By Dr. Prash Shanbhag We set out to test multistreaming software and evaluated each based on the number of platforms they streamed to simultaneously, functionality, user-friendliness, and value for money. Here are the results of the best multistreaming software challenge 2021. (1) StreamYard StreamYard is the OVERALL WINNER in our test. It scores high on user-friendliness, value for money, and the number of locations you can stream simultaneously. The good thing about StreamYard is you don’t need to download any software. It runs within your browser. What this means is, your software is always up-to-date. With StreamYard you can stream your live videos directly to “The Big Five Facebook, YouTube, LinkedIn, Twitter, and Twitch. You can also add your stream to any platform that allows custom RTMP outputs. In all, you can livestream to up to 8 locations at a time. Do you REALLY need 8 simultaneous locations? Once you have covered the Big Five, you have accessed over 85% of your audience. That’s where most of our fans are going to be anyway. Unless you are a multi-million dollar brand that has an audience on every platform. Even then, you’ll find that over 80% of your audience exists in 3-4 main platforms. StreamYard isn’t done yet, It has a few more tricks up its sleeve. It takes engagement to the next level by pulling up viewer comments onto the live screen with a single click. This shows which viewer you are responding to, thus making them feel acknowledged. And that’s not all. You can even ...
by Keith Keller | Sep 20, 2021 | GUEST BLOG POSTS: Social Media & SEO
6 SIMPLE WAYS TO PROMOTE YOUR VIRTUAL EVENTS IN 2022 A Guest Blog Post By Itamar Gero Live videos take care of two critical business needs: immediate interaction and better conversions. By 2022, they’ll become even more crucial as more marketers include them in their strategies and definitely don’t want to be left behind. When you create virtual events, you not only leverage the benefits of live engagement but also gain access to new potential consumers and a way to market your products and services online. But like every digital marketing tactic, you generate buzz and achieve results only if you approached the project correctly. Success happens when you have a strategic plan that responds to the ever-changing landscape of digital marketing, especially where the promotion of your event is concerned. So, let’s get started. 1. Create Landing Pages That Convert Create a page dedicated solely to the event where everyone can go and learn about it. A well-crafted landing page can convince readers or potential attendees to get excited about the event and eventually sign up. Attract people by adding high-quality photos of your speakers or performers. Add relevant videos and other forms of media to establish curiosity. Provide the following essential information: Event Time and Date Event Description Agenda Speakers Sign-up Links Sponsor Information Secure Payment Options (if necessary) 2. Use Email Marketing One of the best ways to advertise your event is to implement an email marketing campaign. Send out newsletters or a link to your landing page to your email list to build anticipation among your...
by Keith Keller | Sep 3, 2021 | GUEST BLOG POSTS: Social Media & SEO
LIVESTREAMING 101: HOW TO GET THE PARTY STARTED Guest Blog Post By Dr. Prash Shanbhag Livestreaming is definitely a trend now ever since the internet has become more and more interactive. As a result, businesses are continuously devising ways to take their content to the next level. Livestreaming is a fantastic way to do this, and also connect with your fanbase at the same time. Just Imagine!! (1) Your favorite celebrity is broadcasting live, from the red carpet at an awards function. (2) You get to watch it, as it happens, and take part in your celebrity’s special day. Musicians, comedians, charities, gamers, and influencers all have been taking advantage of this trend. The best part about Livestreaming is that it can be done from anywhere in the world. This is an article for those new to livestreaming about the basics required to get you started. Taking Your First Steps 1) Understand what you want to achieve and choose the right platform 2) Create awareness and buzz around your streams on social media 3) Think of creative content that helps you interact with your fans and followers 4) Broadcast your livestreams 5) Repurpose your stream content into different formats Livestreaming Equipment What do you really need to start streaming live? A smartphone is all that is required for beginners to start livestreaming. However, if you want to take things up a notch, there is some additional equipment that you’ll need. Choosing The Right Webcam There is now a great selection of webcams available to suit all budgets, the...
