by Keith Keller | Jan 2, 2019 | GUEST BLOG POSTS: Social Media & SEO
PERSONAL BRANDING & ONLINE SUCCESS 10 Time Tested Tips To Try From Megha Hamal Gone are the days when the only important brands were Coca Cola, Nike, and McDonalds. Now we live in the time of Google, Yelp, and Instagram, where we have access to brands instantaneously and can research them thoroughly before trying them out. While these tools have made access to brands easier, they have also led to a constant reviewing, if not monitoring, of them. According to a 2017 consumer survey conducted by Bright Local, an agency providing search services to a range of local businesses in and around London, 97% of consumers read online reviews before visiting a business. Today we live in an era where brands can no longer exist in a vacuum, unaware of their online footprint. Therefore, building an influential brand that raises equity requires effective planning and innovative strategies. Without these two things, brands become paralyzed and do not sustain. This is where branding comes into play. Branding is the foundation of your brand. Whether a personal or company brand, an effective brand strategy gives you a competitive edge while reaching your target consumers. Does that mean your brand can be more than one thing? The answer is no!! Your brand is your exclusive promise to your customers, so ask yourself: what is my unique value proposition? What is my brand’s niche? Defining your brand can be a complex process. Doing your research and understanding your market is key, but research is only effective if you have strategies that are innovative and consistent with your brand image and message. Everything needs to...
by Keith Keller | Jan 1, 2011 | Coaching
CONFUSED ABOUT SOCIAL MEDIA? RELAX!! CRACK THE CODE WITH KEITH KELLER One (1) 90 minute Social Media strategy session Five (5) 60 minute “laser focused” follow up sessions The Social Media Strategy Session will include: An appraisal of your current marketing strategies (What is working & what isn’t?) An Introduction to the various Social Media platforms available; The 90 minute session will give Keith plenty of time to explain the most common Social Media sites. In particular, the following Social Media sites will be covered: TWITTER FACEBOOK LINKEDIN PINTEREST INSTAGRAM WORDPRESS YOUTUBE Session will conclude with a summary of suggested social networking techniques and strategies that may either increase awareness of the business brand or sales of your products and services. The 5 Social Media Coaching sessions are based on Keith’s popular presentation: 5 Simple Steps to “CRACK THE CODE” of Social Media SHARING IS BETTER THAN CHOCOLATE THE 80/20 RULE (It’s not all about you) SOCIAL MEDIA IS FOR MEETING PEOPLE THAT YOU “DONT YET KNOW” BE AUTHENTIC & FIND YOUR NICHE AUTOMATION TOOLS TO SAVE YOU TIME Please contact us if you would like the interview sent to you via email FREE as our gift to you. All coaching for “CRACK THE CODE” is done via SKYPE FIND OUT MORE Contact Keith and the team at Global Social Media Coaching to “CRACK THE CODE” for just $997 EMAIL: keith@globalsocialmediacoaching.com TWITTER: http://www.Twitter.com/KeithKeller FACEBOOK: http://www.Facebook.com/KeithKellerSocialMediaStrategist LINKEDIN: www.LinkedIn.com/in/KeithKellerSocialMedia TESTIMONIALS “The best word to describe Keith is ‘Passion’. He is passionate about connecting people and resources, people achieving their best possible career outcomes and the harnessing of social media to leverage personal brand and corresponding...