In this episode Keith Keller shares with Laura Waage his definition of success.

Success Is…….. (?)

Laura: All right Keith. I want you to finish this sentence for me. Are you ready? Keith: Yeah. Laura: Success is … 

Keith:  Living the lifestyle you love”

  Laura: Very nice. I like that answer. Expand on that a little bit. Keith: Well, Heather Porter, our mutual friend from the group, she said – she posted a quote. I’ve been saying this every day for about a week and a half. Entrepreneurs are prepared to work 80 hours a week to stop working 40 hours a week. The reason we’re working 80 hours is because we’re at the starting phase and we don’t want to work 9:00 to 5:00. So living the lifestyle you love is not working in the city, not suiting up, if that’s what you don’t want to do. I tell you, I don’t want to do it. I live an hour from the city. I never go to the city. I live 10 minutes from the beach. I walk there every day and I have a latte and I watch people surfing and walking their dog and I’m hanging out with my laptop and checking my app on my mobile phone while I’m having my latte, my toasted cheese sandwich and I’m thinking, “This is it! This is what I do.” This is why I do what I do, so that I can have a latte at the beach, get out my laptop, create a blog, do a little podcast, get interviewed in the UAE or Trinidad. I was interviewed in Trinidad yesterday and this is what I do. So live the lifestyle that you love. Choose the life you want. That’s why we’re entrepreneurs. That’s why we do what we do. The unfortunate thing, as Heather was alluding to, is that we work 80 hours a day on it and we’re actually no better off. So this whole program is about – look, let’s get really clear. The reason why you want to be an entrepreneur is because you want to hang out at the beach and have a latte and live the lifestyle. Money comes with that, but you don’t have to work 80 hours a day to do it. So living the lifestyle you love is really my mantra. Laura: Such a great mantra to have and such a powerful message to share. It really is true. As you know, my husband is a pilot and there’s a lot of times where he will just, on the drop of a hat, say, “Hey, come with me! I’m going to London tomorrow.” In my previous Corporate America life, that was something I never could have done. But when you get to this point and you have a team and you delegate the right way, in a way that you can build your business and still have work-life balance, it is. It’s building the life that you want and it’s such a great mantra to live by.    






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