by Keith Keller | Apr 29, 2016 | Twitter Podcasts
TWITTER MAGIC 4 BLOGGERS Recently I was interviewed on The Aussie Bloggers Podcast We had a great chat about why I looooove Twitter and how it can help bloggers Here are some of the highlights we talked about in the podcast How to break the Twitter barrier Reach millions of people in Twitter in one day The difference between reach and followers How to apply the 80/20 rule to your social media How to build up cyberkarma Learn the 4:1 rule or Keith’s own 10:1 version Hear the amazing ‘IKEA’ box story How to use Twitter as a JV tool Learn about Twitter 30/30 Find out about Keith’s “Twitter Magic 123” system How many times a day you should check your Twitter feed SOME ADDITIONAL INSPIRATION “TWITTER WRITE” (Twitter Tips 4 Writers) MORE FREE PODCASTS HERE!! www.TinyURL.com/TwitterPodcasts TWITTER MAGIC 4 BLOGGERS ((Full Transcript Available Below)) Tanja Turner: Hi, I’m Tan from Write your Cancer. Amanda Hoffmann: Hi, I’m Amanda from My Office Books. T/A: …. and we’re from “Aussie Bloggers Podcast” Tan: Today we have a really special guest, an absolute, total expert on Twitter. We’re talking to Keith Keller. How are you Keith? Keith Keller: Hey, How’re you doing? A few Aussie’s on the same team. Isn’t that brilliant? T/A: (both laugh) Tan: That’s awesome. Amanda: Well Keith, one thing I’ve noticed with bloggers, is, they all had a huge pain point. You know what it is? Twitter. None of them, all very rarely..there are some very clever bloggers out there that can use it, but the majority of bloggers really have no idea...
by Keith Keller | Apr 20, 2016 | GUEST BLOG POSTS: Social Media & SEO
LIFE AT THE OUTPOSTS Five Reasons Why Your Blog Needs Outpost Exposure Guest Blog Post By Chaenara O’Brien As Keith Keller and I discussed what we’re calling “The Outpost approach,” we couldn’t help but be intrigued by the daily evolution of blogging and how contagious it has become from being somewhat irrelevant just a few years ago. In 2015, Hubspot identified four insanely impressive blogging stats which showed just how blogging has planted itself as an integral puzzle piece in the bustling world of inbound marketing. B2B marketers that use blogs receive 67% more leads than those that do not. Marketers who have prioritized blogging are 13x more likely to enjoy positive ROI. By 2020, customers will manage 85% of their relationships without talking to a human. From ideation to publication, the reality now is that anyone has a shot at being the next Ernest Hemmingway and using publishing platforms or ‘outposts’ such as LinkedIn Pulse or Medium, can help you do that anywhere, anytime. Mashable, VentureBeat, and The Huffington Post have rapidly evolved from singular guest blog posts to entire web communities mainly because blogs are very much like personal conversations, making it both relevant and enjoyable to a globally expansive readership. Five Reasons Why Your Blog Needs Outpost Exposure (1) Network Relevance Owning a dedicated blog should be a primary tool in your personal brand development kit for the long term. However, using ‘outpost’ platforms can kick start your content marketing ‘engine’ with engaging those who already deem you relevant in their circle of peers and subscribed content such...
by Keith Keller | Mar 9, 2016 | GUEST BLOG POSTS: Social Media & SEO
HOW TO BECOME A BETTER BLOGGER Five Great Ideas Here From Guest Blogger Rochelle Melander I love watching talent competition shows like American Idol. I notice that the best performers make singing look easy. Yet I know that many hours of practice support every single note. Because blogging is such an immediate experience, with posts responding to recent events, it appears easier than, say, writing a book. Yet hours of practice, study, writing, and revising makes the best bloggers stand out from the crowd. Here’s how to develop a winning blogging style: (1) Research The Medium Blogs are not periodicals or newspapers. They look different. The articles need to sound different and still offer great content. You need to learn the form instead of trying to squeeze your white paper writing style into a blog post. Know how the best blogs write: first person perspective, shorter posts, the best information at the beginning of the post, valuable content throughout the post, links to other information and blogs, and photos. (2) Sharpen Your Voice Read a few of your posts aloud. Does your unique personality come through in the writing? If not, keep writing and revising until your posts sound like you. Pro tip: people like you and want to read your work both because you have something valuable to say but also because of how you say it. Think about how your unique perspective, including your quirks and pet peeves, comes through in your writing. (3) Create Great Content Blogs need to provide valuable or fun information to the lives of others....
by Keith Keller | Feb 24, 2016 | GUEST BLOG POSTS: Social Media & SEO
GET MORE VISITORS WITH BLOGGING Fantastic Insights From Guest Blogger Karen Repoli When you decide to start a website, you not only have to think about how you want to design it, but also how are you going to market it. Marketing is the key in all business, online or offline, and will be a foundation to your success. Taking the necessary steps to get your website noticed on the search engines is not a complex process, but it does take some time and effort. Blogging is an excellent way to start bringing traffic into your website. Let people know why you started a site, and what you intend to do with it. How are you going to help people and be any different than the next guy? Blog posts that contain keyword-rich content will help your site rank higher in the search engines, although it may take some time for this to happen. Get your voice out there and be consistent. (1) Write with your audience in mind – What is it that your target market wants to read about? How are you able to solve their problems with your site or product (2) Engage your reader by asking them questions – The simple way to know what your readers want is to ask them. Make them want to leave comments and suggestions regarding your content. Once your audience feels like they can engage with you, trust begins to form and a solid relationship can be created (3) Clear, concise headlines – Make sure your readers know what your content is all about. Having a headline that...
by Keith Keller | Jul 4, 2015 | MP3s, Twitter Podcasts
BUILD YOUR STRONG ONLINE FOUNDATIONS FIRST Before You Start Your Twitter Marketing!! (1) Your Website (This is “Home Base”) (2) Your Blog (A Place To Tell Your Story) (3) Your Free “Teaser” (Builds Trust & Momentum) There’s really is no point being on Twitter if you don’t have a good foundation, let me explain why… Your website is what I call your home base – You own it. It may take years to build and refine but like a house, once it’s built, you can live there forever. If you’ve got all of your content on a particular or on various social media platforms, consider this: What happens if the site shuts down for some reason? More realistically, what happens if the admins or owners of that particular site decide your content isn’t fit for public consumption? Remember, they don’t really need a reason to make this move. Make the time and spend the money to get yourself a website that Google recognizes and you own. There’s another key element here too - what I call Google juice. There’s no point in having a website if Google can’t see it. After all, most people just Google their way through life. it’s the top search engine and not having a presence on it is likely to hurt your business dearly. So, once you’ve got your website, what next? Get yourself a blog (running with the house analogy, this is your ‘spare room’). A blog is where you can communicate with your audience and share stories via short stories, articles, podcasts, videos… whatever you...
