by Keith Keller | Jan 27, 2016 | GUEST BLOG POSTS: Social Media & SEO
JOIN THE VIDEO MARKETING REVOLUTION Guest Blog Post & Blab By Preston Odenbrett What Is Your Favourite Travel Destination? (Blab Video Replay) Video marketing has definitely arrived in a big way!! YouTube statistics indicate that it has more views and more uploads per minute than many other major channels and both individuals and businesses alike are consuming video at an ever increasing rate. Why would that be surprising? Look at how long it took TV to take over households back in the 1950’s when radio was the major medium for most households. I believe TV gained 50% adoption five years less time than radio did. Video today is getting a massive lift due in part that Social Media is allowing video to be part of postings. Many who are in the video business have been watching this bubble grow larger each and every year and some people say that video will take over the internet in the next five years or less. It helps that bandwidth speeds have gone up and providers are allowing the bandwidth to go through cable but also through the air using many mobile devices that are in the market today. Virtual Reality (VR) The future is here - users can now be in a room at their home or office and be able to place an object lets say a motorcycle and be able to rotate and actually manipulate the object in anyway the user decides. If you remember Star Trek and some other TV shows in which you can change the environment that they are in and be able to share that with others to...
by Keith Keller | May 28, 2015 | Coaching, Twitter Podcasts
MY FAVOURITE BRANDS ON TWITTER While working with Laura Waage during one of our recent sessions she gave me homework: Name My Top 25 Brands On Twitter!! Before we jump ahead to delving deeper into this picture, I wanted to share a little recap post that clearly outlines where things were back then in terms of my top 25 brands. Why? Because we’re talking about social media here: Things change at a rapid pace. As I mentioned to Laura during our chat, I get a real buzz when some of my favourite brands follow me back. You’ll read more later but the likes of Whole Food Market, Subway, Pepsi, IBM, Virgin America have all follow me back. Oh, and did I forget to mention Foo Fighters & Britney Spears (I am a fanatic about music stuff) Why do I get a real buzz when these brands follow me back? Not only because they’re doing some amazing things as far as Twitter goes, but also because whoever is driving these pages really understands that “Twitter Is The The Buzz Builder”. I am “The Twitter Dude” afterall so of course that gives me a buzz! There are a lot of brands doing great things with Twitter and using it as a way to have fun with their followers and ultimately, drive their product and service. So when Laura asked me to knuckle down these were the brands that made my list: (1) MUSIC Britney Spears Twitter Handle: @BritneySpears Followers: 42M Following: 400K Following Back? YES Almost 42 MILLION follow now!! Has taken the time to follow (almost) 400 THOUSAND back Who’s tuning in...