SOCIAL MEDIA AUTOMATION MADE EASY In this episode Keith Keller interviews Adel de Meyer, Hootsuite trainer & Social Media automation specialist, about how to make your marketing easier. Download Adel’s free eBook here: http://adeldemeyer.com/social-media-automation-ebook Tools Discussed In The Podcast: Buffer BufferApp.com Hootsuite Hootsuite.com Zapier Zapier.com IFTTT ifttt.com/recipes Twitonomy Twitonomy.com Contact Adel @ The Following Sites: LINKEDIN au.linkedin.com/in/adeldemeyer/ TWITTER twitter.com/Adeldmeyer GOOGLE PLUS plus.google.com/u/1/+AdeldeMeyerGoogle FACEBOOK www.facebook.com/adeldmeyer More Great Podcasts Available Here: GlobalSocialMediaRadio.com SOCIAL MEDIA AUTOMATION MADE EASY Automation Should Not Replace Humans In Social Media Automation is something of a divisive issue in social media marketing circles. While some see automation as a helpful - even necessary - element of their overall social presence, others see it as counter intuitive, going against the very foundations on which social media is built. It is, after all, “social” media, there’s a distinct emphasis on interaction, but as with everything social, it’s all about balance. There are ways to utilise the benefits of automation without turning your profiles over to the robots. And here’s the thing – in a world of ever-multiplying social media platforms and content options, putting in the hours required to build and maintain a productive social media presence can pose a major challenge. A recent survey by Social Media Examiner found that 41% of marketers are spending 11 hours or more weekly on social media, time that many business owners simply don’t have. And even more relevant - what if you’re simply not able to be online at the peak times at which your audience is? You have to run your business, there are hundreds of other tasks demanding your...
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