HOW TO BUILD MOMENTUM FOR YOUR BRAND WITH PODCASTS

HOW TO BUILD MOMENTUM FOR YOUR BRAND WITH PODCASTS

BUILDING MOMENTUM FOR YOUR BRAND  The Power Of Podcasting By Guest Blogger By Lara O’Keefe     With research pointing to a shift in visual over verbal intelligence, it seems almost counter intuitive that Podcasts have become such a popular platform for sharing and receiving content. Especially when we consider the similarities to traditional radio. Both are primarily verbal forms of communication, and easy to consume with no visuals or hosts in site.  So, why the surge in popularity for podcasts when the popularity of radio essentially remains stagnant? Isn’t it pretty much the same thing?   Well, as the kids like to say these days, “same, same, but different”.   While podcasting has been around for more than a decade, it’s only been in the past few years that it’s really taken off as a preferred media platform.   Brilliantly engaging podcasts such as This American Life, Serial, and the ever informative, Smart Passive Income, have certainly helped to increase popularity and listenership, but more important to note is the fact that from a marketing and sales perspective, podcasts are inherently changing the way we do business.   WHAT IS A PODCAST?   Simply put, podcasts are a digital audio file that can be easily uploaded to the Internet and later downloaded to a device such as an iPhone or tablet.   There are a million reasons to use podcasts whether it’s for personal or commercial use, but below are my top five reasons you should be getting in on the podcast game:   (1) SIMPLICITY, MY DEAR WATSON   One of the best qualities of podcasts is...
BE YOURSELF ALWAYS!!

BE YOURSELF ALWAYS!!

BE YOURSELF ALWAYS!! YOUR TRIBE WILL LOVE YOU FOR IT!!   When you are an entrepreneur, you need to have an online presence whether you have a brick and mortar storefront or a primary online business. As much as some people may not want to accept it, social media is here to stay. With that said, how is an entrepreneur to approach social media? What guidelines is an entrepreneur to follow? If you are an entrepreneur who spends any amount of time on social media, I’ve got two simple rules for you to follow so that your followers and clients will find you and stick with you.   Be Yourself   Once you find your specific niche of the service or product that you offer, and you know who your ideal customer is, then what? Well, the key is pretty simple. Just be you. Be true to who you are, whether that’s in your branding, marketing, your videos, interacting with current clients, speaking with potential clients, creating your offerings, writing your posts, blogging or posting on your website. I mean every.single.thing. Be yourself in everything you do. You are still saying, “What does that mean to just be me?” The easiest way to explain is to give you examples. Serena Williams. Johnny Depp. Carrot Top. Kim Kardashian. Sean Penn. Beyonce. What do they have in common? They all are just being themselves. They dress how they want, look how they want, express their opinion whether you like it or not. They basically are just who they are and could care less what you think. Sure, they are smart with...
TWITTER MAGIC 123 ((The Bacon Podcast)) @BBasilico Interview With Brian Basilico

TWITTER MAGIC 123 ((The Bacon Podcast)) @BBasilico Interview With Brian Basilico

TWITTER MAGIC 123 An Interview With Brian Basilico In Chicago Brian Basilico from The Bacon Podcast in Chicago interviews Twitter specialist Keith Keller in Melbourne about his “TWITTER MAGIC 123” formula for getting more followers & more engagement with your Twitter marketing strategy.  To hear more about Keith’s “TWITTER 123” formula listen to the podcast below: “TWITTER MAGIC 123” 1. FOLLOW FIRST 2. FOLLOW BACK 3. FOLLOW UP www.Twitter4Writers.com To find out more about Brian’s podcasts click on the link below: www.TinyURL.com/BaconPodcasts SOCIAL MEDIA DEMYSTIFIED - GRAB THE FREE eBOOK Check out Brian’s podcast on iTunes and give him a review if you have time http://TinyURL.com/iTunes4Bacon (Over 100 Cool Shows Now)   ...
THE GLOBAL SPOTLIGHT PODCAST ((MP3s)) “The Missing Link For Coaches”

THE GLOBAL SPOTLIGHT PODCAST ((MP3s)) “The Missing Link For Coaches”

Keith Keller is equally comfortable on both sides of the microphone and, being passionate about helping coaches succeed with their businesses, is therefore the perfect addition to the team at “The Coaches Connection Academy”.  Keith is now the Global Ambassador for Coaches Connection Academy and he affectionately calls it “The Missing Link For Coaches”. www.TheMissingLinkForCoaches.com    How To Listen To The Podcasts   iTunes  Stitcher Sound Cloud   “The Coaches Connection Academy” The Missing Link For Coaches  www.TheMissingLinkForCoaches.com  RECENT GUESTS ON THE GLOBAL SPOTLIGHT   SHANTALA SURYA (PHILADELPHIA) “Believe In Yourself & Ignore The Naysayers” http://t.co/6INuzTiqvM (( MP3 )) #CoachesConnection @TheAmbitiousPod cc @GoddessShantala — Keith Keller (@KeithKeller) January 22, 2015 NATASCHA SAUNDERS (WASHINGTON)   Do You Have “Passion & Purpose” For What You Do? http://t.co/aVCKf2QOxd (( Fantastic Interview )) @TaschaSaunders #CoachesConnection — Keith Keller (@KeithKeller) February 5, 2015 MARY HENDERSON (Melbourne)   Sensational Interview With Mary Henderson http://t.co/xrQO1fCIUA @Mysticpreneur #CoachesConnection #MagicMelbournians (( MP3 )) — Keith Keller (@KeithKeller) January 29, 2015 SARAH KANE (PHILADELPHIA) Great Interview With Sarah Kane http://t.co/ppgpECTeHp @SarahKaneMusic #Singing #Coaching #Philadelphia #CoachesConnection ((MP3)) — Keith Keller (@KeithKeller) January 29, 2015 KATYAN ROACH (TRINIDAD)   THE GLOBAL SPOTLIGHT!! Interview With Katyan Roach https://t.co/PAKhhlJZI1 @KatyanRoach #CoachesConnection #SocialMedia #Coaching — Keith Keller (@KeithKeller) February 3, 2015 HELEN MACDONALD (MELBOURNE) Magic Melbournians & Awesome Aussies http://t.co/GGSWrmcGXJ @OptimismZone Interview With Helen Macdonald (Part 1) #CoachesConnection — Keith Keller (@KeithKeller) February 4, 2015 KAZ ASTON (LONDON)    “Monarchy & Music - Royalty & Rockstars” An Interview With Kaz Aston http://t.co/6giF36weYA @KazAston #CoachesConnection #BrilliantBrits — Keith Keller (@KeithKeller) February 6, 2015 LESLIE MCLELLAND (LAKE ARROWHEAD - CALIFORNIA) “SOCIAL MEDIA 4 TOURISM” http://t.co/tm1ZaL6nb8 @LeslieMcLellan #Tourism...
F.O.C.U.S: Follow One Course Until Successful

F.O.C.U.S: Follow One Course Until Successful

In this episode Keith shares his advice about the fastest way to success ( F.O.C.U.S ) “F.O.C.U.S” (F)ollow (O)ne (C)ourse (U)ntil (S)uccessful http://t.co/CoAdzemFjD #OverwhelmMustStop @OMSeries (( Podcast )) — Keith Keller (@KeithKeller) November 12, 2014 Laura: All right, Keith. Do not disturb. Do not enter. Do not touch. Wet paint. Everywhere we look, we see warnings. I want to know what warning you would give to an online business owner. Keith: Oh, you will love this. You will love this. This is probably the best one so far. I actually got this one from Mari Smith. I love this. I use this every day. FOCUS “F-O-C-U-S” What does it stand for? Follow One Course Until Successful That’s a mantra. That’s a mantra to live by. I’m not saying I do it every day, but I try to do it every day, FOCUS. Laura: Yeah. Focus is huge. If you think about a magnifying glass under the sun, if you hold it on one thing, you can catch that one thing on fire. If it’s moving all over the place, it doesn’t do anything. Keith: Wow! That’s a good analogy. Laura: Yeah, it’s all about focus and that concentrated effort that when you just focus it tightly, you can make anything happen. WATCH THE INTERVIEW AS A VIDEO  MORE PODCASTS & VIDEOS MP3s & Transcripts You Tube Videos iTunes Podcasts CLICK HERE FOR OUR FREE ACTION GUIDE & VIDEO...