by Keith Keller | Dec 13, 2016 | GUEST BLOG POSTS: Social Media & SEO
Reach Your IDEAL Audience With Live Video Live Streaming Decoded By Katrina Manning There was a time when live-streaming video wasn’t truly feasible since it did not have mainstream technological support. That is not the case today. Consumer devices and connectivity have continued to improve. As a result, live-streaming is more popular than ever. The quantum leap really took place in 2015 and continues at a frantic pace. As 2016 draws to a close there are 4 major players in the live streaming space (1) Periscope (Soon to be replaced by Twitter Live) (2) Facebook Live (The clear favourite but for how long?) (3) Instagram Live (The new kid on the block) (4) YouTube Live (Sometimes referred to as YouTube Connect) There are of course many others specialising in niche markets but these 4 represent the mainstream, especially as live streaming relates to marketing for the business community. Here are some Twitter Polls about the 4 main choices and how people see them evolving over time. “LIVE STREAMING 101” Which Site Do You Think Will Win This? ((Please Vote & Retweet))#Periscope #Facebook#Instagram #YouTube#TwitterPoll — Keith Keller (@KeithKeller) December 12, 2016 “LIVE STREAMING PART 2” Can You See Yourself Trying Instagram Live? #InstagramLive #Videos #TwitterPoll — Keith Keller (@KeithKeller) December 13, 2016 “LIVE STREAMING PART 3” Will You Be Trying The New Live Streaming Features Within Twitter?#Twitter #VideoMarketing #TwitterPoll — Keith Keller (@KeithKeller) December 15, 2016 The new Twitter Live allows you to embed streams into your blog posts. This is a great way to extend the reach of your videos and get extra views...
by Keith Keller | Jul 7, 2016 | GUEST BLOG POSTS: Social Media & SEO
IS SNAPCHAT GOOD FOR BUSINESS? A New User Review By Stephanie Miles Not too long ago I was contacted by a headhunter in regards to a possible position with a start-up firm in Naples, Italy in the field of social media. Ever since I was introduced to MySpace by a co-worker/friend many years ago I fell in love with using Social Media and often tried out new platforms before the mainstream took notice. Do you remember MySpace? It was that online place we all hung out on before I saw everyone do the big migration to Facebook. You know the one, it was fun because we could post funny videos and music playlists to our wall and decorate it however we wanted. It was like creating mix tapes of our favorite music for our friends and when we put up Pink Floyd and Prince posters on our bedroom walls. Us girls would cut out our heart-throb movie star images from Tiger Beat back in the 80s and use tacky stick to adhere them to the ceiling over our bed. I believe the boys simply hid catalogues with their favourite models under their mattresses. But then in 2008 something happened. Everyone decided Facebook was the best way to go and over the course of a few months I sat back and watched all of my USA friends join my international and traveling friends on Facebook. The interface was clean and uncluttered with less upload time. We could get right to the point of knowing what our friends were up to and there were no ads. Fast forward about 9...
