by Keith Keller | Mar 21, 2017 | Social Media Videos
THE POWER OF BEING AUTHENTIC An Interview With Tasha Jennings In this episode of “MAGIC MELBOURNIANS” I interview Tasha Jennings about the power of being authentic and why it is absolutely essential for businesses today. You can watch the Periscope replay here or read Tasha’s excellent blog post below Alternately, you can watch the video on Periscope itself if you prefer www.Periscope.tv/KeithKeller “THE POWER OF AUTHENTICITY” Sensational Interview With Tasha Jennings!! #MagicMelbournianshttps://t.co/AYC2CCv3Cw @TashaJenningsND — Keith Keller (@KeithKeller) March 15, 2017 THE POWER OF BEING AUTHENTIC A Deeper Dive With Tasha Jennings!! The online world can be pretty ‘unreal’ sometimes. A sea of photoshopped images & copywritten scripts. The power of being authentic is that it can help you cut through the clutter and really reach your audience in a way that scripted material can’t. As a small business, it can be hard to stand out against the ‘big guns’ in your industry. That is, if you try to play in the same marketing space. Throwing your small budget into a big pool won’t get you very far and can be extremely expensive. How do you get the cut through without a big budget? Trust and loyalty is what we are all looking for. Big business naturally have a certain level of trust, just for the sheer fact that they are big. Fostering this further is something big brands spend huge amounts of time, effort and money on. Celebrities and sports stars are recruited (and well paid) to help nurture this brand loyalty. So how do you build that sense of trust and credibility without the big...
by Keith Keller | Nov 24, 2016 | Social Media Videos
MAGIC MELBOURNIANS A Brand Twitter Live Video Series Is Here!! I am working on a brand new idea this year, interviewing “MAGIC MELBOURNIANS” via Periscope. Please yell out if you live in Melbourne or know some Magic Melbournians that I could feature. keith@globalsocialmediacoaching.com It’s a new idea and will take some time to build but check out what we have done so far: ((Periscope Videos)) www.Periscope.tv/KeithKeller ((Hashtags On Twitter)) #MagicMelbourne #MagicMelbournians TWITTER LIVE VIDEO IS EASY!! ((Front Facing Camera Style))#GoLiveWithTwitter#MagicMelbourne#MagicMelbournianshttps://t.co/tSwD6XdoMH — Keith Keller (@KeithKeller) February 6, 2017 Twitter Live Video is Easy (Transcript) OK, so the Super Bowl is over and I just thought I’d do a little bit of fun video on Twitter Live and Periscope. I’m going to try something totally different this year. I’m going to interview other people and showcase just how AWESOME they are. I’m going to use the #MagicMelbourne to showcase really great locations in Melbourne I’m going to use the #MagicMelbournians when I showcase really awesome Melbournians. Eventually, this frame will be filled by another awesome person, somewhere in an awesome location in Melbourne. So if you’re listening to this or watching this in Melbourne, please contact me @KeithKeller because I want to come and see you and interview you and tell the world. I intend to tell Melbourne about what you’re doing and I especially want to pioneer this idea that you don’t need to see my face You don’t need to know what I’m doing today. I really want to tell you what’s happening in Melbourne I want to tell you what’s...
