by Keith Keller | Sep 27, 2017 | GUEST BLOG POSTS: Social Media & SEO
WHY SOCIAL MEDIA ENGAGEMENT IS THE DOORWAY TO SUCCESS Guest blogger Simon Zaku examines Social Media engagement in detail here and explains how you can improve your success rate with a few simple techniques. I have a quick question for you… Have you ever thought about whether you should focus your strengths on getting more traffic or getting more engagements? I bet every brand on Twitter (or social media in general) has in one way or the other thought about that. Maybe you’ve even seen or come across a few articles on this idea, just like this one. It’s an important question to ask because 24% of all companies surveyed don’t have a social media strategy. Anyway, the short answer to this little debate is: Engagement Wins Everytime!! So, in this post I’m going to prove to you why your brand could really benefit by focusing on engagement. …. and why that is so much better than simply counting the number of people that come to your website or blog. So Why Should You Focus On Engagement? It sure feels like most brands are just counting traffic as a yardstick for measuring the success of their lead generation efforts. However, in reality, the reverse is actually the case. In a recent research, Ascend2 asked 294 marketing, sales and business professionals worldwide what their most important social media marketing strategy objectives were. ‘Increasing audience engagement’ emerged first with 64% of the votes. Therefore, with so many brands wanting to increase audience engagement, you might be forgiven for asking the following questions (Q) Why...
by Keith Keller | Jun 1, 2016 | GUEST BLOG POSTS: Social Media & SEO
WORKING INSTAGRAM LIKE A PRO Top Tips for Increasing Engagement By Elise Forsyth-Mort Instagram is tipped to become the next marketing powerhouse for businesses so if you aren’t already its time to jump on board and ride the next social media wave… Make Sure Your Page Is On Point Lets face it, creating great Instagram content consistently is really hard! So the last thing you want is for all that hard work to go to waste just because your page is a mess. Fill in your name (so people can find you!), write an engaging bio and add a web address, this shouldn’t take you more than 30 mins and the results will astound you. Hashed Hashtags You live and die by the hashtags you use on Instagram, without a lot of followers this is how you get your content seen so don’t leave them to chance and do your research before you post. Do away with the generic #love #cute #girl and use some hashtags that are actually going to bring you some customers. Put yourself in the mind of your consumer looking for your product, for example lets say you make designer concrete pots in Perth. You would want to use the following hashtags or similar: #PerthPots #PerthConcretePots #PerthProducts #HandMadePerth #MadeInPerth #PerthSmallBusiness … but do your own research, nobody knows your customers better than you do. Don’t Be Afraid To Follow There seems to be a stigma on Instagram around following too many pages or following more pages than are following you, this is crazy! Especially if you are...
by Keith Keller | Apr 19, 2016 | Twitter Podcasts
AUTOMATION VERSUS ENGAGEMENT In this blab replay Wendy Fore & Keith Keller discuss: “AUTOMATION VERSUS ENGAGEMENT” Which one is better for your company - or is a combination the best way forward? Fantastic discussion here - Loooooove to hear what you think!! “AUTOMATION VERSUS ENGAGEMENT” What Do You Think? ((Blab Highlights))https://t.co/8hWUVmJfd3 #TwitterTips4Newbies pic.twitter.com/cMwdV6Prcg — Keith Keller (@KeithKeller) April 19, 2016 3 SUPER EASY WAYS TO ENJOY THE “BLAB” REPLAYS!! (1) Video On You Tube (2) Podcast Highlights On Sound Cloud (3) Transcript (Downloadable PDF) DOWNLOAD THE FREE TRANSCRIPT HERE AUTOMATION VERSUS ENGAGEMENT ((The Full Interview)) Wendy Fore: Hi everybody my name is Wendy Fore from Cash Life Mastery and you’re joining Cash Life Mastery Social Juice and today we are talking about Twitter automation versus organic engagement, which grows faster? Today guys our illustrious Keith Keller, lady Killer Keller as I like to refer to him the King of Aussie Twitter is here to elaborate on these topics today, but one thing I want to bring up before Keith gets started is, if you’re thinking about automation you need to think about the reasons you’re using it and how you’re using it? So Keith let’s get talking about Twitter automation. Keith Keller: Yeah look this is such a hot topic, this is such a hot topic, I live and breathe Twitter as you know I am a one trick pony I’m the ‘Aussie Twitter Dude’ in fact if you want to find out more about that go to www.ThatAussieTwitterGuy.com In reality, you just can’t keep up with everything doing it organically on your...
