Here are some highlights from the “Motivation Marathon” event in January with Deb Scott & Elizabeth Hamilton-Guarino. 

Find out more about “MOTIVATION MARATHON”

 Using Twitter To Share Your Message (Part 1) 

On this call I shared lots of great ways to use Twitter to share your message with the world - here are a few of my favourites. 

  • Be a resource not a salesperson  Twitter is about sharing information and resources NOT selling ‘stuff’. This may sound counter-intuitive but it is the essence of Social Media marketing.
  • Write a strong bio that will inspire potential clients and joint venture partners to follow you
  •  Add a photo or company graphic There is significant evidence to prove that people who do this get more followers and retweets 
  • Remember the 80/20 Rule – It’s not all about you  4 out of 5 tweets should be of value to your followers and not sales related. Only 1 out of every 5 tweets (minimum) should be a sales related message. 1 out of 10 however is a far better ratio if you can manage it. 
  • SHARE - SHARE –SHARE (This is Twitter101)  Share great articles and interact with your followers…this is the essence of how Twitter works.