WHY SOCIAL MEDIA ENGAGEMENT IS THE DOORWAY TO SUCCESS

WHY SOCIAL MEDIA ENGAGEMENT IS THE DOORWAY TO SUCCESS

WHY SOCIAL MEDIA ENGAGEMENT IS THE DOORWAY TO SUCCESS Guest blogger Simon Zaku examines Social Media engagement in detail here and explains how you can improve your success rate with a few simple techniques.     I have a quick question for you… Have you ever thought about whether you should focus your strengths on getting more traffic or getting more engagements? I bet every brand on Twitter (or social media in general) has in one way or the other thought about that. Maybe you’ve even seen or come across a few articles on this idea, just like this one.  It’s an important question to ask because 24% of all companies surveyed don’t have a social media strategy. Anyway, the short answer to this little debate is:   Engagement Wins Everytime!!   So, in this post I’m going to prove to you why your brand could really benefit by focusing on engagement. …. and why that is so much better than simply counting the number of people that come to your website or blog.   So Why Should You Focus On Engagement?    It sure feels like most brands are just counting traffic as a yardstick for measuring the success of their lead generation efforts. However, in reality, the reverse is actually the case. In a recent research, Ascend2 asked 294 marketing, sales and business professionals worldwide what their most important social media marketing strategy objectives were. ‘Increasing audience engagement’ emerged first with 64% of the votes. Therefore, with so many brands wanting to increase audience engagement, you might be forgiven for asking the following questions   (Q) Why...
TWITTER MAGIC 4 BLOGGERS

TWITTER MAGIC 4 BLOGGERS

TWITTER MAGIC 4 BLOGGERS Recently I was interviewed on The Aussie Bloggers Podcast We had a great chat about why I looooove Twitter and how it can help bloggers   Here are some of the highlights we talked about in the podcast How to break the Twitter barrier Reach millions of people in Twitter in one day The difference between reach and followers How to apply the 80/20 rule to your social media How to build up cyberkarma Learn the 4:1 rule or Keith’s own 10:1 version Hear the amazing ‘IKEA’ box story How to use Twitter as a JV tool Learn about Twitter 30/30 Find out about Keith’s “Twitter Magic 123” system How many times a day you should check your Twitter feed   SOME ADDITIONAL INSPIRATION  “TWITTER WRITE” (Twitter Tips 4 Writers)    MORE FREE PODCASTS HERE!! www.TinyURL.com/TwitterPodcasts    TWITTER MAGIC 4 BLOGGERS   ((Full Transcript Available Below))  Tanja Turner: Hi, I’m Tan from Write your Cancer. Amanda Hoffmann: Hi, I’m Amanda from My Office Books. T/A:  ….  and we’re from “Aussie Bloggers Podcast”  Tan: Today we have a really special guest, an absolute, total expert on Twitter. We’re talking to Keith Keller. How are you Keith? Keith Keller: Hey, How’re you doing? A few Aussie’s on the same team. Isn’t that brilliant? T/A: (both laugh) Tan: That’s awesome. Amanda: Well Keith, one thing I’ve noticed with bloggers, is, they all had a huge pain point. You know what it is? Twitter. None of them, all very rarely..there are some very clever bloggers out there that can use it, but the majority of bloggers really have no idea...
BRANDING YOUR HASHTAGS

BRANDING YOUR HASHTAGS

BRANDING YOUR HASHTAGS In this episode Keith Keller & Wendy Fore discuss how to “BRAND YOUR TWEETS” and suggest that you track this idea with a fantastic site called TWUBS www.TWUBS.com Some examples here: www.TWUBS.com/TwitterTips4Newbies www.TWUBS.com/CashLifeMastery   3 EASY WAYS TO ENJOY THE “BLAB” REPLAY!!   (1) Video On You Tube      (2) Podcast Highlights On Sound Cloud     (3) Transcript (Downloadable PDF)   DOWNLOAD THE FREE TRANSCRIPT HERE BRANDING YOUR HASHTAGS ((The Full Interview))   Wendy: Hello everybody my name is Wendy Fore from Cash Life Mastery and you’re joining us today on Cash Life Mastery Social Juice and today we’re talking Twitter Chats for Newbie’s and how to use ‘Twubs’ for branding and today my co host Keith Keller is joining us and he is going to give us some twubs lovin he’s going to tell us how we can really dive into ‘Twubs’ but before we do I’m going to talk a little bit about branding today, I had a very interesting conversation with one of my clients today and it was just so neat that this fell into the same topic that we’re talking about on blab tonight and the question that she had for me was should I brand myself or should I brand my business? And this is one thing that I really want to talk to you guys before you get out there and start using Social media platforms to brand yourself which is something you really need to do make sure that you’ve got yourself niche down. This girl had probably about four or five different things that she was...
HOW TO USE HASHTAGS

HOW TO USE HASHTAGS

HOW TO USE HASHTAGS Maximise Your Marketing & Find Your Ideal Client!!   Keith Keller is interviewed here by Wendy Fore from @CashLifeMastery and together they really pull apart how to use hashtags (#) to maximise your twitter marketing and more importantly find your ideal client. Ultimately, it really is as simple as ABC. Have a listen and let us know what you think. There is also a transcript of the interview available to download completely free. THE ABC OF USING HASHTAGS    (A) USE THE “POWER WORDS” (B) CREATE YOUR OWN HASHTAGS (C) FOLLOW TRENDING TOPICS 3 EASY WAYS TO ENJOY THE “BLAB”   (1) Video Replay      (2) Podcast Highlights       (3) Transcript   DOWNLOAD THE FREE TRANSCRIPT HERE SOME CREATIVES USES OF HASHTAGS #CarpoolKaraoke .@Adele‘s reaction to @JKCorden‘s harmonizing is the BEST. #CarpoolKaraokepic.twitter.com/R6vuTUc7wB — The Late Late Show (@latelateshow) March 30, 2016 Adele Carpool Karaoke   #CrazyCovers2016   “CRAZY COVERS - 2016” ((Hello)) @Adelehttps://t.co/a1pwB5vBxm @FrogLeapStudios cc @DrJimmyStar#CrazyCovers2016#HappyMusicMonday — Jimmy Star (@DrJimmyStar) February 22, 2016   Adele - Hello (Metal Cover By Leo Moracchioli) HOW TO USE HASHTAGS ((The Full Interview))   Wendy: Hello everybody this is Wendy Fore and you are joining Cash Life Mastery Social juice. Today our topic is ‘Hashtag for newbie’s’ and how to use Twitter to grow your business. So guys today my co-host Keith Keller and I will be telling you all about how to take hashtags and make them go viral. So if you need to reach me my name is Wendy Fore again and you can reach me on Cashlifemastery on Facebook, and we do business...
CRACK THE TWITTER CODE – WHY TWITTER?

CRACK THE TWITTER CODE – WHY TWITTER?

CRACK THE TWITTER CODE - WHY TWITTER?  Part 1 of a series of interviews with Annemarie Cross Annemarie Cross (AMC) Now for a really special series, so exciting and we are going to be running this over the next 10 episodes. This special series is for all of you, coaches and consultants, out there listening to the show! Let’s focus on how you can promote yourself and your products using Twitter. With one of our global business partners Keith Keller. Welcome to the show Keith!! Keith Keller (KK) Hi! What a great intro! Thank you very much and how groovy is that music? AMC: I know, I love that! Selected one with a little bit of guitar because I know you actually love that!! KK: I can feel my 80’s “MOJO” coming back!! AMC: So Twitter. When you explain to people that I have got a lovely relationship with that, so what are you going to be talking about in today’s show? KK: Well today, I want to set the all 10 parts up with the idea of “Why Twitter?” because there are 7 social medias sites compelling for your time and 3 blogs platform as well. So if you gonna engage in Twitter I want you to really get it, I really want to you to love it and when you do that you commit you know half an hour day or every few days. It’s quite possible that you might not like it but that’s okay coz there is 6 others choices. But if you want to include Twitter in your Marketing-Mix, these series of episodes is...
HIT THE GROUND RUNNING WITH TWITTER

HIT THE GROUND RUNNING WITH TWITTER

HIT THE GROUND RUNNING WITH TWITTER Getting Your Twitter Marketing Right From The Start!!  So, we’re up to part three of Crack the Twitter Code and we’ve covered the bare basics, so now let’s delve more into getting your marketing mix right. Be The Resource - Not The Salesperson   This is Twitter 101 but you’d be surprised as to how many people immediately try to sell you something after connecting with them. Don’t become another number! You wouldn’t walk up to someone on the street and ask them to buy a product or service of yours straight up. So why do people do it on social media? Whenever I’m mentoring someone, I ask them to think of their page as a content rich source for others to land on. Whatever industry you’re involved in, fill up your Twitter feed with content that’s engaging, share worthy and informative. Not sales pitch after sales pitch!!   Get Your Bio Right & Add An Image   How many times have you been interested in a Tweet, only to go fishing for more information and land on a profile that’s completely empty? People are busy. If you don’t have the information they’re seeking at the touch of their fingertips, they’re not going to Google you. They’ll lose interest very quickly. Any good bio clearly establishes what you do and includes a link to your website or a page people can learn about you, and a good profile image. Not comfortable with having a photo of yourself online? That’s all well and good but remember, Twitter isn’t Facebook. If you’re a life coach with...