by Keith Keller | Jun 23, 2016 | Twitter Podcasts
HOW TO HIT THE GROUND RUNNING A Podcast About How To Use Twitter To Market Your Tourism Brand. In this episode Keith Keller (@KeithKeller) & Tracey Gayner (@AskGadgetGirl) teach you HOW TO HIT THE GROUND RUNNING with your Twitter marketing. Keith discusses 5 key elements here: (1) Be The Resource Not The Salesperson (2) Write A Strong Bio (3) Add A Photo Or Company Graphic (4) Remember The 80/20 Rule – It’s Not All About You (5) SHARE, SHARE, SHARE – Then Ask. HOW TO HIT THE GROUND RUNNING Keith Keller: Hey it’s Keith Keller, Melbourne Australia and this is part 2 of Twitter Tips 4 Tourism - a podcast about how to use Twitter to market your tourism brand. The first episode was called “Setting the Scene”, which seems like weeks ago now, but now I’, back with part 2 about how to “Hit the Ground Running”. I want to give you some really powerful strategies today that you can use almost immediately. But before I do that, I want to introduce my friend Gadget Girl, Ask Gadget Girl Tracey in Auckland because she’s got a fantastic story. We’ve only known each other less than 60 days, she’s using these techniques, she’s got 2000 more followers, she’s got all these contacts in Montreal, in London and New York and all these groovy people all around the world. So Tracey, welcome to the podcast and tell me how you’re using Twitter and how it’s really changing your business model. Tracey Gayner: Hi Keith and thank you very much firstly for even inviting me here today. How...
by Keith Keller | May 20, 2016 | MP3s
THE POWER OF PODCASTING Anyone who knows me knows that I’m always on the go, running full steam ahead with various projects. It has been a real struggle to sit down and write anything for this blog (you’ll notice that I use a lot of pictures and podcasts on my previous ones). Until that little lightbulb went off in my head and I realised just how important this message is: PLAY TO YOUR STRENGTHS Okay, so I’m not the world’s most eager writer but I LOVE podcasting. And thankfully, more and more people are listening to podcasts these days. WHY? I mentioned how I’m always on the go, working on multiple things at once. People are extremely time poor – Today’s world is go-go-go! Not to mention, a lot of people are feeling the pinch which means people are commuting more and for longer periods of time. So, if you’re stuck on a train, bus, tram or even riding a book, would you rather: A: Listen to the same old music you’ve been listening to for years. B: Stare aimlessly at your surroundings C: Learn something new I’m not sure about you, but I’d choose C: Learn something new any day. Time is a precious commodity these days… If you haven’t already discovered podcasts, give them a shot. Here’s one that I did a few years ago now - Hope that it provides some inspiration You never know, you might be so inspired by what you hear that you start your own. OVER 30 MORE FREE PODCASTS HERE!!...
by Keith Keller | May 12, 2016 | GUEST BLOG POSTS: Social Media & SEO, Twitter Podcasts
TOP TOOLS & TIPS FOR TWITTER A Guide For Newbies By Kate Hartley Top Twitter Tips & Tools For Beginners (Fantastic Decoder Video) I’m a newbie to Twitter. Recently I’ve been building out the digital side of my business and I realized that I would need to harness social media in order to help to build trust around my products and the type of therapies I offer. I already had a Facebook page, so to create my Facebook fan page was a fairly simple process, but I had no idea about how to navigate Twitter nor about Twitter etiquette. The last thing I wanted to do was to create buzz about doing the wrong things at the wrong times. Why you need to listen to the Keith’s podcast!! “Crack the Twitter Code” Around 9,000 tweets are tweeted every second. That means 540,000 per minute and 780 million tweets per day! Statista.com states that in the first quarter of 2016, Twitter has over 310 million active Twitter users. These figures are huge and mean two things: (1) That I need to know how to use Twitter effectively to make the most of belonging to a massive social media platform and (2) That among all these tweets, how was I going to get my tweets seen and even better, lead to links to my website and blog, likes and retweets? The Crack the Twitter Code podcast has taught me everything I need to know about using Twitter effectively from setting up a strong bio to using tools to analyze and enhance my and...
by Keith Keller | Apr 29, 2016 | Twitter Podcasts
TWITTER MAGIC 4 BLOGGERS Recently I was interviewed on The Aussie Bloggers Podcast We had a great chat about why I looooove Twitter and how it can help bloggers Here are some of the highlights we talked about in the podcast How to break the Twitter barrier Reach millions of people in Twitter in one day The difference between reach and followers How to apply the 80/20 rule to your social media How to build up cyberkarma Learn the 4:1 rule or Keith’s own 10:1 version Hear the amazing ‘IKEA’ box story How to use Twitter as a JV tool Learn about Twitter 30/30 Find out about Keith’s “Twitter Magic 123” system How many times a day you should check your Twitter feed SOME ADDITIONAL INSPIRATION “TWITTER WRITE” (Twitter Tips 4 Writers) MORE FREE PODCASTS HERE!! www.TinyURL.com/TwitterPodcasts TWITTER MAGIC 4 BLOGGERS ((Full Transcript Available Below)) Tanja Turner: Hi, I’m Tan from Write your Cancer. Amanda Hoffmann: Hi, I’m Amanda from My Office Books. T/A: …. and we’re from “Aussie Bloggers Podcast” Tan: Today we have a really special guest, an absolute, total expert on Twitter. We’re talking to Keith Keller. How are you Keith? Keith Keller: Hey, How’re you doing? A few Aussie’s on the same team. Isn’t that brilliant? T/A: (both laugh) Tan: That’s awesome. Amanda: Well Keith, one thing I’ve noticed with bloggers, is, they all had a huge pain point. You know what it is? Twitter. None of them, all very rarely..there are some very clever bloggers out there that can use it, but the majority of bloggers really have no idea...
by Keith Keller | Feb 25, 2016 | GUEST BLOG POSTS: Social Media & SEO
BLAB VERSUS PERISCOPE The Two Live Streaming Giants Decoded!! Introducing Guest Blogger Antwan Powell @Poky_Twan Recently there has been a collection of new platforms for entrepreneurs and business owners to connect with their clients. Arguably two of the most exciting of these have been BLAB & PERISCOPE. Live streaming sites that allow you to talk DIRECTLY with your potential customers and fans. Let’s decode the main differences shall we? www.Blab.im (The Brady Bunch Model) Up To 4 people On The Screen At One Time The Clear Winner For Usability & Engagement!! The challenges when starting a business. w/ @CDSciullo@KeithKeller@Ludwigman24https://t.co/cy2TivOoM6pic.twitter.com/18dbRUWVWO — Antwan Powell (@poky_twan) February 26, 2016 Blab Replays Can Easily Be Added To You Tube You Also Get An Audio Version To Create The Podcast Blab has many advantages, hosts have the power to allow who he want to go live. The additional guests can introduce their product to your audience, and leave contact information for the potential client or friend to keep in touch. With Blab you choose who you want on your video feed, but viewers still have the privilege of responding in text. Upon creating a new Blab account, the app itself has functions that show you who is live. Not to mention, each individual hosting a Blab create his unique banner, which addresses each individuals Blab primary topic. For instance, “Reach Out: Basic Elements for Entrepreneurs.” With this title and banner it is designed to help one attract a specific audience or group. Blab have a feature that is pretty simple. One color. A visual image of the viewers profile picture,...
by Keith Keller | Feb 16, 2016 | Twitter Podcasts
TWEET WITH THE END IN MIND An Interview With Wendy Fore In this Blab we talk about how to TWEET WITH THE END IN MIND and why it is so important to include the following 3 elements in your Twitter marketing strategy. Once you have these in place you are in a solid position to move forward with your Social Media marketing, on Twitter or any of the other platforms you choose to use moving forward. How are you doing with these 3 elements? (1) Your Website (This is Your “Home Base”) (2) Your Blog (A Place To Tell Your Story) (3) Your Free “Teaser” (Builds Trust & Momentum) TWEET WITH THE END IN MIND (The Video Replay) TWEET WITH THE END IN MIND (The Podcast) TWEET WITH THE END IN MIND (Download The Free Transcript) Wendy: Hi everybody my name is Wendy Fore from Cash Life Mastery and today you’re joining Cash Life Mastery Social Juice ‘Tweet with the end in mind’ yes that’s right guys today we are talking about Twitter and how we can use Twitter to take our business into sky rocketing profits, and like I said my name is Wendy Fore from Cash Life Mastery, where we’re helping entrepreneurs onto a path to success and if you would like to contact me we are Cash life mastery on Facebook, we would love to hear from you, with any of your questions, concerns and help you get your business into profit. Today guys joining me is my co host Keith Keller, the king of Twitter, and...
by Keith Keller | Feb 11, 2016 | GUEST BLOG POSTS: Social Media & SEO
BE YOURSELF ALWAYS!! YOUR TRIBE WILL LOVE YOU FOR IT!! When you are an entrepreneur, you need to have an online presence whether you have a brick and mortar storefront or a primary online business. As much as some people may not want to accept it, social media is here to stay. With that said, how is an entrepreneur to approach social media? What guidelines is an entrepreneur to follow? If you are an entrepreneur who spends any amount of time on social media, I’ve got two simple rules for you to follow so that your followers and clients will find you and stick with you. Be Yourself Once you find your specific niche of the service or product that you offer, and you know who your ideal customer is, then what? Well, the key is pretty simple. Just be you. Be true to who you are, whether that’s in your branding, marketing, your videos, interacting with current clients, speaking with potential clients, creating your offerings, writing your posts, blogging or posting on your website. I mean every.single.thing. Be yourself in everything you do. You are still saying, “What does that mean to just be me?” The easiest way to explain is to give you examples. Serena Williams. Johnny Depp. Carrot Top. Kim Kardashian. Sean Penn. Beyonce. What do they have in common? They all are just being themselves. They dress how they want, look how they want, express their opinion whether you like it or not. They basically are just who they are and could care less what you think. Sure, they are smart with...
by Keith Keller | Feb 1, 2016 | GUEST BLOG POSTS: Social Media & SEO
THE POWER OF STRATEGIC ALLIANCES Guest Blog Post By Stephanie Ward One of the most effective ways to market your products or services is to create strategic alliances. Strategic alliances are partnerships with companies who sell to a client base similar to yours but they sell different products and services. The idea is to find partners whose clients may also be interested in your products/services. Many times people will casually agree to spread the word about each other’s products and services. This is the idea of ‘you send me clients and I will send you clients.’ But this approach is rarely effective and here’s why. Why Casual Agreements Don’t Work (1) The agreement is vague and undefined. (2) One or both people may not fully understand what the other does. (3) People are busy and forget. (4) Both people may be waiting to ‘get something’ first before they get into action to help the other. (5) One person may be more interested than the other. (6) There may be a higher value for one person than the other. To eliminate all of these issues, simply create a specific offer for potential strategic alliance partners. Offer to give something to your partners for every person they refer to you who ends up purchasing your products or services. This can be a percentage of your fee or total purchase, some of your products or services, or something else you mutually agree upon. The motivation for partners to send you clients isn’t only about what they will get in return. It is just a way to thank them for their...
by Keith Keller | Jan 18, 2016 | GUEST BLOG POSTS: Social Media & SEO
BLOGGING FOR BUSINESS Five Ways To Attract Your Ideal Client With Blogging The Anatomy of a Blog Post Sharing your blog posts and links across social media is a stellar strategy to establish your social media rock star status. This doesn’t mean endlessly posting blog titles with links. It means creating and maintaining active social media business pages then and including your blog link and other social network URLs. Make sure your blog post lives up to your readers expectations and matches the “voice” and persona you’re presenting on the social platforms are on. How do you get your target audience to notice you? What will bring Jane Ideal Client to your social media profile and, ultimately, your website so she can see how valuable it would be to work with you or buy your product? One of the best ways to accomplish this is to start blogging. Don’t know the first thing about blogging? No worries, I’m here to help. Here are the basics of formatting a blog post: Remember to keep it simple, include plenty of white space. You may have to break up paragraphs in places that you don’t feel comfortable doing so, but it’s all about readability and not correct format like in a college or school paper. Include pictures that are relevant to the blog post, and always fill in the “alt” information for the picture. The best thing to enter in the “alt” field is the title of the post or your business/website name. For example, I include HIT Virtual in my pictures. Use plenty of bullet points, headlines, h1 and h2 headers....
by Keith Keller | Dec 15, 2015 | GUEST BLOG POSTS: Social Media & SEO
BLAB 101 - ALL YOU NEED TO KNOW!! Great Decoder Here From Andrew McCauley!! Would you like to engage with your community in real time by hosting a BLAB? Here are several Quick Tips for Blab to make the most of your live streaming experience. Once you know how to use Blab, your world of engagement will open up like never before. Blab is going to grow rapidly. There are a lot of influential people joining the platform already, which is bound to spur its growth. Blab is a very exciting platform that is destined to see major growth over the next few years. Live streaming is going to be huge and the Blab guys have got this right. The best time to build a presence on these platforms is when they launch, so get in there quickly and build your presence. and learn how to use blab. More Great Resources About Blab & Video How To Live Stream On Blab (Video By Sunny Lenarduzzi) How To Get Comfortable On Camera (Video By Sunny Lenarduzzi) BLAB HIGHLIGHTS – THE STORY SO FAR!! Follow me on Blab for updates & replays www.Blab.im/KeithKeller I will also be creating “HIGHLIGHTS” as podcasts on Sound Cloud ...
